When Aakar Realties came to us, it had a different vision that extended beyond selling houses. The brand stood for the dreams of common people—the dream of having a nirvana rather than a house. It intended to transform these dreams into reality for every individual. The brand purpose touched our hearts, and we decided to communicate the same through every message. Team Optimist envisioned Aakar Realty as a brand that puts itself in every common man’s shoes. Aakar believes in building a sentiment that extends beyond four walls. The outdoor communication, website, and every project brochure exuded the very same message that stood out in the crowd.