We envisioned a website that would tick the youth population to discover Soyo and its product till the end of the website page.
Soyo is a soy food manufacturing company that offers healthier and more delicious food made purely from soy. The brand specifically focuses on the health and wellness of youth. Keeping the same in the mind, team Optimist envisioned a website that would tick the youth population to discover Soyo and its product till the end of the website page. page. The key to achieving this was to include a colour palette that would resonate with the target audience and a communication language that speaks the audience’s lingo. Hence, we designed the product packaging and a website with vivid and vibrant colours that made the brand appearance friendly and relatable.
The position and proportions of the logo are strictly fixed. They must not be changed or redrawn for any reason.
The journey of unique brand positioning Nicolert started with a distinctive brand name that extended to other aspects.
The crafted brand identity was designed to target people of all ages with trendy, relevant colours, coupled with fun and informational messaging.
Call us, but we would say let’s meet, anyway we serve the best coffee.
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